IMPROVING PRODUCTIVITY THROUGH A GOAL-ORIENTED APPROACH IN FASHION INDUSTRY

Abstract

This study explored how a goal-oriented approach helped improve productivity in the fashion industry. The research focused on three main areas: leadership, training and reward systems. It examined how leaders guided teams through clear goals, how training helped workers meet targets and how rewards kept motivation high. Findings showed that strong leadership played a key role in goal-setting. Leaders who gave clear instructions and checked progress often helped workers stay focused and work better. When teams knew what to do and had support, they worked faster and made fewer mistakes. Training also proved useful. Workers who got the right training were able to handle tools, follow instructions and work as a team. Training also helped reduce waste and improve quality. As technology changed, ongoing training kept staff ready for new tasks. The study also found that rewards encouraged better work. Staff who met targets and got recognized for their efforts felt valued. This led to higher job satisfaction and less staff turnover. The conclusion was that a goal-oriented approach could make the fashion industry more productive and cost-effective. With clear plans, support from leadership and tools to track progress, businesses could meet global market needs. The study recommended regular training, smart tools and fair reward systems. It also called for government support and better policies to help the industry grow.